Bella Hadid is officially back in the world of fashion.
Freshly off the heels of being named Saint Laurent’s global ambassador, Swiss jewellery house Chopard has tapped the supermodel to be its new face.
Founded in 1860s, the avant-garde Swiss Maison has been a tireless leader in powerfully feminine fine jewellery and watches for some time now. From the popular playfully elegant Happy Diamonds collection to its more rugged and masculine squared Ice Cube counterparts. Chopard has cemented itself in the ultra-luxury zeitgeist as a key player in refined and opulent elegance.
Seen on the red carpet many times, sporting the revitalising brand’s pieces, Bella’s love affair with its illustrious pieces has been a long-documented one. From the 12-carat Joaillerie drop earrings on the infamous Cannes Film Festival red stairs to even attending the brand’s exclusive event during her trip to the French Riveria, the Palestineian-Dutch supermodel has been a clear enthusiast of the legacy jewellery house’s adamant commitment to innovative grace.
Of her new appointment by the jewellery Maison, Bella said on Instagram: “Honoured to be the face and new global ambassador of Chopard! Thank you to the whole team, especially [Caroline Scheufele – I love you.”
Bella Hadid’s Favourite Chopard Pieces
Showing her imprint already, on the official Chopard online boutique now lives a round-up of Bella Hadid’s top pieces from the regal brand. From robust timepieces to decadent bubble jewels, the eclectic array mirrors the model’s multifaceted style.
An outlier, the Chopard cube pieces, embody a sense of urban defiance through every face of its design. With clean geometric lines and rigid clean structures, the Hadid sister favours the rose gold colourway.
Swinging to the fun-loving youthful side is the Chopard Happy Heart collection, which leans more bubbly and playful in every respect. With a slight drop, these doubt-hearted pieces, feature a stark red tone on the bottom and an elegant heart meddling on the top.
Mixing tones and hues, this Chopard wristpiece balances the harsh with the soft seamlessly. From its circular warm dial to its firm cubed bracelet, this is only one of the many watches Bella Hadid has warded her covets stamp of approval to, within Chopard’s arsenal.
This story first appeared on GRAZIA Middle East.
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