It’s the month to celebrate love, and we say there’s no higher love than the kind we allow for ourselves. From what we gathered from the new makeup releases in February 2025, the lip category is getting more attention than ever. From plush formulas that are created to specifically nourish the lips to incredible finishes to add variety to anyone’s lip wardrobe, there’s plenty to be excited for this month.
But aside from the lips, skin is getting its moment too. Switch up your run-of-the-mill shower cream to a rich oil that transforms into a delicious lather. Follow it up with a skin-loving, silky body cream, particularly the latest from Rare Beauty. That’s one way to turn a daily routine into a whole self-care ritual. All that and more, below.
The Best New Makeup Releases of February 2025
Celine Beauté Le Rouge Celine
Late last year, we received word of Celine’s expansion into beauty, and now, it has finally materialised, all 15 glorious shades of the satin lip. The comfortable texture is packaged in a case that echoes the Maison’s fashion code. As for the formula, it is made up of 89 per cent natural origin ingredients, with rich oils, squalane, and waxes to provide that smooth glide and moisture to the lips that can last all day long.
RM390 | Exclusively available at Celine stores
Hourglass Phantom Volumising Glossy Balm
The award-winning formula is now getting an extension, and our eyes are trained on the ‘Red 0’ shade, a true red that’s achieved all without carmine, a dye that’s made from insects. While it could oft be overlooked, those who are serious about their cruelty-free lifestyle can appreciate the effort that goes into achieving the classic hue all without harming any creatures. But that’s not the only addition—three new and pearly shades join the ranks, and they’re just as good.
RM198 | Shop here
Sol de Janeiro Delícia Drench Shower Oil
There are ways to make a shower that much more enjoyable. The easiest way? Swapping out your usual shower gel with an oil. And Sol de Janeiro just released one of the yummiest ones yet. Featuring the sultry scent of the Cheirosa 59 body mist, the Delicia Drench Shower Oil is a real treat for the body. On top of the oil blend that helps to sheathe the skin with a layer of supple moisture, it also has a prebiotic hibiscus to maintain the health of the skin’s microbiome. Did we also mention that you can double this as shaving oil? Because you can. Talk about bang for your buck.
RM128 | Shop here
Velvet Vanity Soft Blur Lip Liner
There’s no need to wait for the Korean-style lip liner to arrive on our shores because homegrown cosmetic label Velvet Vanity is serving those up right here. Unlike a traditional lip liner—where it’s used for pinpoint definition and requires constant sharpening—this one is a dome-shaped pencil that’s meant to achieve a softly-lined look that’s not too harsh and is everyday-friendly. With four shades that compliment the existing lip colours offered within the brand, we expect more will be added in the future.
RM39 | Shop here
KraveBeauty Plumptuous Lip Jelly
Is there ever such a thing as too many lip products? At a certain point, yes, which is why KraveBeauty launched the Plumptuous Lip Jelly, a paradigm-shifting, refillable lip oil that will allow you to make the environmentally-conscious choice should you be up for the trend. Formulated with upcycled plum oil, it’s the first colour cosmetics to come from the American beauty brand. If you’re worried about its rechargeable feature, fret not, because instead of getting a fuzzy doe foot, you’ll be armed with a metal applicator. That way it can last longer.
RM103 | Available on Sephora 13 February onwards
Urban Jungle Smooth Operator Face Moisturiser
Every makeup user knows that the key to a smooth base is a moisturiser that applies thin but delivers adequate hydration for the skin. This month, Urban Jungle introduces the Smooth Operator Face Moisturiser, a gel-type formulation that is practically like a tall drink of water for the skin. It’s enriched with Kakadu Plum to deliver a potent shot of Vitamin C and Gooseberry extract to eradicate signs of sun damage to reveal clearer, brighter skin. Whenever you need a heavyweight moisturiser without the overwhelming sensation, she’s your girl.
RM117 | Shop here
Le Labo Eucalyptus 20 Eau de Parfum
When you’re on the lookout for your next fragrance purchase, give the latest from Le Labo—the Eucalyptus 20 eau de parfum—a sniff. A much-anticipated addition to the brand’s Classic line, the scent is inspired by the possibilities of wandering. Fresh and woody at the same time, it captures the anticipatory essence of the new year brilliantly. It’s highly versatile too. Take it to the beach, wear it on a cosy weekend in, or spritz it before date night—there’s really no wrong way to enjoy this.
from RM440 | Exclusively available at Le Labo stores
YSL Beauty The Inks Vinyl Cream
YSL Beauty has entered the glossy lip chat with the release of its latest The Inks Vinyl Cream. Concocted to deliver an intense shot of pigment, a mirror-like shine, and long wearability, it’s the lip product that’s going to blow many others out of the water. With ten shades of neutrals and brights to choose from, it’s perfect for day or night, formal or casual. Much like many other lip products these days, this one is made with 90 per cent lip-care ingredients so you know the pout is getting a treatment at the same time.
RM190 | Shop here
Rare Beauty Find Comfort Bouncy Body Cream
Rare Beauty has yet to fumble a release since its inception, and we think the Find Comfort Body Cream will only continue that hot streak for the brand. Last year, the launch of the body care range was highly talked about—and rightly so. For its latest Awaken Confidence range, we zero in on the pudding-like body cream. Offering both a burst of hydration and peachy goodness, the sensitive skin-friendly cream melts into the skin seamlessly, leaving it with a gleam without the stickiness. If you’ve been putting the skin of your body on the back burner, we bet having a tub of this will have you looking forward to slathering yourself in moisture.
RM190 | Shop here
Lumi Beauty NMN Rise & Shine
Ready to glow from within? Lumi Beauty is here to make sure that you are. The latest drop from the local skincare brand is an intriguing one—a supplement and a conveniently packaged one at that. By utilising a cutting-edge formula, it can result in not only radiant skin that’s free of hyperpigmentation, but an overall improvement in your holistic health.
RM258 for a month’s supply | Shop here
3CE Cashmere Hug Lip
Capping off the lip extravaganza this month is a K-beauty release from 3CE. Inspired by the plush texture of a lip product applicator, the brand launched the Cashmere Hug lipstick. It comes with a luxe formula that glides seamlessly on the lips, depositing vivid colour without the uncomfortable tugging and leaving a seamless, cloud-like finish. At launch, 10 colours are released, ranging from chromatic pinks to wearable nudes that cater to a wide range of skin tones.
Available exclusively at 3CE Sunway Pyramid.
Biossance Squalane + Firm and Lift Dual Serum
Not a fan of tweakments? There are still options out there for you to achieve that rejuvenated youthful look—and Biossance has that bottled in a wonderful new dual-phase serum (which means you have to shake before use!) that does two things at once. Through the use of Squalane, Ectoin, and Gravetye Giant, the effective formula targets deep lines and wrinkles while protecting the skin against daily environmental aggressors.
RM355 | Shop here
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