Samsung Galaxy S24+ Takes Us into the Age of Artificial Intelligence

A device of the future or just the hype machine at work?

Much has been said about artificial intelligence (AI). Although it does seem like the scales are tipping against it with all the pushbacks we’ve seen in the last year, AI does bring an exciting possibility in that it could greatly simplify human lives. Samsung seems to be highlighting this exact facet of machine learning technology with its latest Samsung Galaxy S24 series.

Always on the lookout for the next big thing in the gadget game, I recently picked up the Samsung Galaxy S24+ and gave it a whirl. While there isn’t a glaring change when it comes to the visual language, as I have covered in the first impression piece, the flagship smartphone makes good on its promise to deliver a mobile experience of the future.

After putting it to work for well over a month, lugging it from our cover shoot to the opening of Les Jardins Secrets by Van Cleef & Arpels in Singapore, I’m pleased to say that the smartphone is as reliable as the tech pundits are making it out to be. Its greatest asset? You guessed it: the comprehensive suite of AI-powered tools.

One of the inventive novelties here is none other than Circle to Search with Google. This particular feature allows you to search for any information from images, videos, or text on the phone’s display. All you have to do is press the home screen button for a few seconds and circle the subject. Everything you need to know about it will appear from the bottom of the screen.

I tried the feature to identify the dresses on the 96th Academy Awards’ red carpet earlier this month. Though the results didn’t directly lead me to the names of the designers—a potential improvement for the next generation of S series, perhaps—it definitely beats typing things down and hoping that your description is accurate enough to get the answers you’re looking for.

And when it comes down to it, the Samsung Galaxy S24+ delivers on the one fundamental of a mobile phone, which is to make communication easier. Its Live Translate function, for instance, enables two speakers to converse easily with audio and text translations. Just select Call Assist and opt for the feature when you’re on the line, and the language barrier will be a thing of the past.

But enough with the productivity specs—although do not miss out on other performance tools such as Chat Assist, Note Assist, and Transcript Assist—because all work and no play makes Jack a dull boy. Go ahead and buy those concert tickets. Don’t forget to bring the Samsung Galaxy S24+ with you and capture every precious moment.

The improved Nightography capabilities guarantee you high-quality images and videos even when zoomed in, thanks to Space Zoom. That being said, you might want to go for the Ultra for an entirely elevated experience. You have seen those clips from Taylor Swift’s The Eras Tour swirling on TikTok—that’s the Quad Tele System and AI Zoom at work.

You also need not worry about getting the perfect shot on site with the phone’s post-production features such as Edit Suggestion and Generative Edit. While the former recommends automatic photo enhancements with a click of the “I” circular icon, the latter enables you to actually doctor the images like removing strangers in the background of your photos and more.

Gamers are also in for a treat as the Samsung Galaxy S24+ introduces a couple of noteworthy enhancements that will elevate your gaming session. The thermal control system, for instance, boasts a 1.9x larger vapour chamber for a longer screen time without a massive spike in device temperature. Ray tracing, on the other hand, grants you realistic visuals with shadow and reflection effects.

I’m not much of a gamer myself—does Wordgrams count?—but I do appreciate the super smooth 120Hz refresh rate. Not to mention the 2,600nit peak brightness—the brightest Galaxy display to date. On top of that, the Vision Booster technology allows for comfortable and optimised viewing, which makes working outdoors much easier as it significantly increases visibility.

Designed to facilitate the users whether it is for work or leisure, whether to increase productivity or inspire creativity, the Samsung Galaxy S24+ is a landmark addition to the Samsung Galaxy series. Its embracing of AI signals Samsung’s determination to stay ahead of the curve and deliver industry-first innovations to the users, and from the looks of it, the brand is off to a great start.