They say that no piece of clothing is truly viral until it’s gotten the tick of approval from a member of the celebrity style set. However, what can be said when three celebrities all step out from all corners of the globe and irrespective of each other with the same silhouette in the exact fiery shade?
It’s an unprecedented event that a certain cut and colour would move so fervently, especially a tone that’s the antithesis to the Barbiecore pink and quiet luxury grey hue we’ve seen dominate the streets. Yet here we are, gracing the next viral must-have piece: the red maxi dress.
Within hours of one another, Emily Ratajkowski, Dua Lipa and Lily Allen all donned sensual, skin-tight and scarlet-coloured dresses, hinting that TikTok’s viral ‘Tomato Girl’ aesthetic has reached the upper echelons of Hollywood.
For Ratajkowski, the model opted for a breezy crepe-esque cut-out dress with button closures that wrapped from her right shoulder, down her back and onto her left hip.
The dress, designed by Marcia, also featured Swarovski crystals, making it the perfect one-and-done ensemble for her dog-walking excursion around New York.
Later, Ratajkwoski wore the dress with a pair of highly coveted New Balance 530s to the birthday party of Mirror Palais designer, Marcelo Gaia, proving that this bucolic staple was the perfect touch of elevation to any high-low look.
Meanwhile, Lipa channelled the viral Mermaidcore aesthetic in a shell bustier-style red crochet dress from Blumarine. The softly knitted style was underpinned by Y2K tropes, including Lipa’s styling of the dress with a pair of peek-a-boo black underwear.
Perfectly apt for the locale in which she was wearing the ensemble, Lipa shared a series of photos of herself in the rock-skimming gown by the Albanian Ionian Sea coast.
Elsewhere across the continent, Lily Allen appeared in a strapless crochet red maxi following her performance of The Pillowman at London’s Duke of York Theatre. Allen also posted a photo of herself in a draping crimson silk maxi dress from Victoria Beckham’s eponymous brand.
The timing of these occurrences isn’t lost on us.
Only a few days ago we were raving about the merits of the languid la dolce vita lifestyle a ‘Tomato Girl’ summer could provide. Now, these prolific sartorial savants have co-signed that a red maxi dress is a wardrobe must-have.
Even Margot Robbie, who’s been peddling a Barbiecore pink summer, has embraced the sultry hue, shedding her plastic fantastic persona in a smoking Dilara Findikoglu mini to officially conclude the jet-setting junket.
With the freshly ripe tomato red dress the unequivocal style du jour, look no further for GRAZIA’s guide to the best maxi dresses to add to your Tomato Girl capsule wardrobe, including the pieces that are celebrity-tested and editor-approved.
The Best Red Dresses To Shop:
SIR SPOERRI BACKLESS GOWN
PHILOSOPHY DI LORENZO SERAFINI CRINKLED DRAPED SATIN MAXI SLIP DRESS
ZIMMERMANN STRAPLESS CUTOUT LINEN MIDI DRESS
MARCIA BOUTONS SWAROVSKI-CRYSTALS MIDI DRESS
CHRISTOPHER ESBER CONTRAST SHEER-PANELLED MAXI DRESS
BLUMARINE BUSTIER-STYLE CROCHET-KNIT DRESS
BIANCA SPENDER VERMILLION CREPE SPHERES DRESS
This story first appeared on GRAZIA International.